What your hospital is paying without wayfinding

After doing some investigating this week, I was able to compile a list of interesting statistics related to hospital wayfinding, mobile use, and the cost a hospital can actually spend when not providing efficient wayfinding. In an earlier post, I discuss the challenges of hospital wayfinding and reference articles released backing up the frustrations of hospital wayfinding, also why static wayfinding is ineffective. Static wayfinding as a solution to navigation is in most cases, as expensive to implement as digital wayfinding (or more so) and much less efficient.

Below, we will take a look at statistics that reflect how much it costs to “get lost” in a hospital.

The median salary for a hospital staff member is $75,000 per year, with most working 60 hours per week (just an average…).

Lets say that three times a day staff are stopped and asked for directions in the hospital by a patient, visitor, or even other staff member in some cases. (I can back this up, I worked in a hospital and still got lost 6 months into my employment there).

And to assume that this would only occur three times a day is being very, very generous.

Now we will guess that it takes 3 minutes to give these directions, for a total of 9 minutes spent per day.

Lastly, assuming that there are 200 staff members per hospital….

($75,000 staff salary divided by 60 Hour work week x 3 Times staff are stopped for directions x 3 minutes spent giving directions x 200 staff members per hospital = $225 dollars per day or $81,900 each year.

Amazing when put into that perspective. Almost 100 thousand dollars spent on assisting lost patients and visitors.

Looking at the cost to implement a typical interactive wayfinding system for mobile devices, (which is less than 20,000 at the highest and available now at $2500) it should be a no brainer. Invest less than three thousand dollars and save your hospital almost one hundred thousand every year.

Smart phone wayfinding (mobile wayfinding) is simple, effective and inexpensive. Patients can either access your mobile wayfinding web site, or download your hospital wayfinding app. This will give them access to turn by turn line and text directions, and department and doctor directory, emergency alerts, pictures, and more. If you choose to offer kiosk wayfinding as well, QR codes can be generated at the kiosk so a user can scan and take that set of directions with them en route.

All of the apps are 508 compliant and meet ADA standards.


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